Jacquard offers structured content optimization but lacks the storytelling depth and editorial refinement that established luxury houses demand. While efficiency may support broad marketing efforts, the outputs feel impersonal and miss the artisanal quality and legacy-rich narratives essential to luxury heritage positioning. The platform fails to deliver the brand voice fidelity and cultural sophistication required across touchpoints. Jacquard functions as a basic content accelerator but requires significant human intervention to meet even entry-level luxury editorial standards.